What is Switchback7

Where does the name Switchback7 come from?

Our Founder, Taran McLaughlin, grew up in beautiful, Sandpoint, Idaho, a small ski town. Growing up he would drive up to Schweitzer Mountain everyday to snowboard. Driving up the mountain, you pass through wooded forests with no view in sight until you reach the seventh switchback. There you can see a magnificent view of the valley and begin your day of playing in the snow. This drive is a lot like the twists and turns of building a start up, Switchback7 hopes to be that last turn that leads to an exponential growth in revenue for businesses.

Over 8 years of business development

After over 8 years of building pipeline for B2B companies—from early-stage startups to fast-growing SaaS teams—we saw a pattern: great salespeople struggling with empty calendars and wasted outreach. That’s why we stared Switchback7—a productized, done-for-you outbound service that delivers qualified leads and booked sales calls without the need to build an in-house team.

The Values that Power the Assent

These core values guide how we show up, serve our clients, and drive results.

Clarity over Chaos

We believe clear messaging, smart targeting, and focused strategy always outperform noise. Simplicity wins.

Earned Growth

Growth isn’t given—it’s earned. We take pride in showing up every day to deliver measurable outcomes, not empty promises.

Partnership, Not just Pipeline

We treat your business like our own. That means real communication, shared goals, and walking beside you all the way to the summit.

Ready to Climb? Let’s Build your Pipeline.

We take the guesswork out of outbound by delivering qualified leads and booking real sales conversations for your team. With proven systems and handcrafted outreach, we help you scale your pipeline—one step closer to the summit.

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